I’m a big TiVo fan, so we rarely watch commercials anymore. But if I was suffering from cravings, I just might use those commercials to both trigger the craving AND give myself time to tap using EFT.
Think about it… TV commercials are designed to make an emotional appeal. You’ll have more excitement in your life if you drink Mountain Dew. The babes will love you if you drink the right beer. Life is good as long as you have a Whopper, fries, and a giant soda by your side. TV watching is sedentary, true, but what really gets people craving (and eating) are the highly targeted ads that effectively get you tuned into certain emotions (including fear emotions like the fear of being “left out of the fun and pleasure). What a perfect time to use EFT! Take whatever you are feeling, especially any food cravings, and tap during the commercials!
This idea came from New Zealander Michaell Hardwick, whose letter to Gary Craig is included below.
I encourage all my clients to use EFT on a regular basis. This allows them to be empowered and to be in charge of their own growth, change and healing and to have the tools to continue to make changes throughout the rest of their lives. I encourage everyone to tap – I tell them that I tap in the car, when on the toilet, in the shower, waiting for planes/trains/buses etc., in fact ANYWHERE! So I give plenty of examples so that clients can see how EFT can be a part of their everyday lives, not just once a week or fortnight when they see an EFT Practitioner!
Recently, I encouraged one of my clients who was suffering from extreme sugar cravings that were completely out of control, to tap on a regular basis, whenever she thought of sugar, whenever she thought of overeating, whenever the urge or craving hit, during it, after it if she forgot to tap, if she was fearful or thinking about a craving happening again in the future – I asked her to think about as many other aspects about the craving that she could think of and tap on them. I explained that the more specific she could be in that moment about the craving the better.
She returned for a follow-up session this week, saying “Wow! It (EFT) really works! I tapped during the ad breaks while watching TV. I just put the TV on mute and did a good couple of rounds of tapping and when my program came back on – I turned the sound back on and continued watching. There’s not a night I didn’t do that tapping.”
And – what happened about her sugar craving? 13 days without a craving! It had been out of control over the past 5 weeks. We still have a little way to go, however we have made major progress after just one session! She was thrilled with the change
So for those of you who say – “there’s not enough time in my day to tap”…. Firstly tap on the belief of ‘having no time to tap’ and how about doing it during your ad breaks? Keep me posted – and remember Happy Tapping!!





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